Scientific proof that you’re not as hot as you think


The male Dove spoof ad with the tagline: ‘Men. You’re Less Beautiful Than You Think’ is obviously a joke, but is there some truth to this theory? The original ad that immediately went viral and its spoof version both used an FBI-trained forensic artist to sketch strangers. In the Dove version the women focused on their flaws, while the men saw themselves as movie-star handsome. Sadly the girls saw  something ‘straight out of Mordor’. [. . .]

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